Trends in Wellness

The wellness economy is booming, with wellness real estate emerging as a major growth area. As demand for healthier places grows, so does the need to measure and deliver wellbeing at the scale of whole places.

The global wellness economy is now worth US$6.8 trillion and is forecast to approach US$9.8 trillion by 2029, making it one of the world's fastest-growing sectors. 

Wellness real estate is the standout growth story, expanding faster than any other wellness category and projected to exceed US$1.1 trillion globally within the next few years. 

Investors, developers and asset managers are increasingly directing capital towards creating places that support wellbeing. 

This shift is being driven by changing consumer expectations, occupier demand, ESG priorities and growing evidence that wellness contributes to stronger asset performance. Research suggests that wellness-oriented real estate can command rental premiums and attract tenants, residents and visitors seeking healthier, more desirable environments. 

Beyond financial returns, investing in wellness creates measurable social value. Healthier places can improve physical and mental wellbeing, increase productivity, reduce health inequalities, support local economies and create more resilient communities. 

As wellness becomes a mainstream investment consideration rather than a niche concern, the question for the property sector is no longer whether wellness matters, but how effectively we measure, deliver and benchmark it at the scale of whole places rather than individual buildings.